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最新的 Facebook Certification 410-101 免費考試真題:

1. Which of the following categories can be blocked on In-Stream Video ads?
Select 3 that apply.
Choose ALL answers that apply.

A) Gambling
B) Mature
C) Tragedy and conflict
D) Debatable social issues
E) Dating

2. Your client has 14 stores in different cities. They are launching a new product line and would like to reach young female professionals with a 30 second video. They would like to measure the results of the campaign with ad recall lift.
What manual placement should you select for the campaign?
Select two of the following options:
Choose ALL answers that apply.

A) Instagram
B) Audience Network
C) Facebook and Audience Network
D) Facebook
E) WhatsApp

3. A car dealership wants you to promote specific cars that have not been doing well.
Sales are down and they would like for you to promote a video showing the dealership, benefits and several cars to maximize reach of people living close to the area.
Your client would also like for you to create a lead ad from the people who've seen the video.
What kind of audiences do you need in order to achieve your client's request?
Choose only ONE best answer.

A) A lookalike audience + a website audience
B) A lookalike audience + an engagment audience
C) A core audience + a lookalike audience.
D) A core audience + an engagement audience
E) A core audience + a website audience

4. Your client wants to improve the results of your ads, so they suggest to increase the bidding.
You explain to them that multiple factors affect results; bidding is only one of them.
What are the other factors that affect your ad results?
Select all that apply.
Choose ALL answers that apply.

A) Frequency
B) Advertiser bid
C) Estimated Action Rates
D) Conversion Rate Ranking
E) Quality Ranking
F) Relevance
G) Ad Quality

5. You have a monthly budget of $10,000 to utilize across various campaigns for a retail client. Your social media manager over-spent $1,230 on the previous period. Your client is upset as you've spent more than the allocated budget and wants you to control the budget.
How can you ensure that this month you don't go over your $10,000 budget?
Choose only ONE best answer.

A) Configure your campaign limit to $10,000
B) Set up a lifetime budget for your campaigns to $10,000
C) Set up your account spending limit to $10,000
D) Set up your billing threshold to $10,000

問題與答案：

問題 #1 答案： B,C,D

問題 #2 答案： A,D

問題 #3 答案： D

問題 #4 答案： B,C,F,G

問題 #5 答案： C