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最新的 Adwords adwords-search 免費考試真題:

1. Google AdWords Editor allows you to export account information in four different formats. Which of the following is NOT one of the four formats, Google AdWords Editor allows you to export to?

A) Export Backup (AEA)
B) Export Summary (HTML)
C) Export Spreadsheet (CSV)
D) Export Data (TXT)

2. You are reviewing your conversions from Google AdWords. If you are tracking conversions using the one-per-click approach, and you had 45 clicks in one month but you had 75 conversions, how many conversions from Google AdWords would you actually count?

A) 1.66
B) 75
C) 60 percent
D) 45

3. You manage multiple accounts for Google AdWords as part of your SEO business. You have two assistants who help you manage the accounts through sub-My Client Centers. Because this part of your business has been growing, you have hired a third assistant and created a third My Client Center. What is the process of moving an account from one sub-MCC to the new sub-MCC?

A) From the top-level My Client Center, choose the name of the managed account you want to move and then click Change Client Manager. Choose the sub-level MCC where the account should be moved to, and then Save Changes.
B) Accounts cannot be moved between sub-MCCs.
C) From the sub-level My Client Center, choose the name of the managed account you want to move to the new sub-level MCC and then click Change Client Manager. Choose the sub-level MCC where the account should be moved to, and then Save Changes.
D) From the new sub-level My Client Center, choose the name of the managed account you want to move to the new sub-level MCC and then click Change Client Manager. Choose the sub-level MCC where the account should be moved from, and then Save Changes.

4. John has started a new business that sells bumper stickers online. His primary advertising focus is branding his business name, and getting as much exposure as possible on the Internet. John has hired you to help him manage his Google advertising. Based on what you know so far, what approach would you recommend to John?

A) CPM models
B) SEM based on web content
C) SEO for good web content
D) PPC models

5. Which of the following matches eliminates the searched phrases?

A) Phrase match
B) Exact match
C) Negative match
D) Broad match

問題與答案：

問題 #1 答案： D

問題 #2 答案： D

問題 #3 答案： A

問題 #4 答案： A

問題 #5 答案： C